Pavan HS

Roadblock Title:

Selling on AI Agents: What Merchants and Startups Actually Need to Know

Time:

Tuesday - 3:00 PM (Tower C)

Abstract:

AI commerce with Gemini, ChatGPT and more agents is real — but getting there is far harder than most startups or protocols make it seem. In this session, I’ll break down the end-to-end merchant readiness checklist — from making your site LLM-readable and pushing agent-compatible catalogs, to the harder problems most vendors won’t tell you about: payment data transformation, fraud configuration, and the waitlist reality of getting the buy button enabled. Whether you’re a merchant evaluating this space or a startup building in it, this talk will give you an honest, no-jargon mental model of what it actually takes.

Bio:

Pavan is Head of Product for Agentic Commerce and Stablecoins at Visa Acceptance, where he leads the development of next-generation commerce solutions for merchants, agents, ISVs, and acquirers. His current work focuses on building the infrastructure that enables AI agents to transact securely on behalf of consumers — spanning agentic tokenization, protocol interoperability, and merchant enablement for emerging AI-driven shopping channels.

Pavan has launched several flagship products at Visa, including Tap to Phone Cloud and the Visa Acceptance Platform — a global payments infrastructure operating in 180 countries and serving over 5 million merchants. Prior to Visa, he held product leadership roles at AWS and Cisco, with nearly two decades of experience spanning payments, cloud, and enterprise infrastructure.

He is a frequent speaker on the future of commerce and writes regularly on how AI agents will reshape the merchant and payments landscape.